Gigachad

A venn diagram with three circles, which are labelled 'Holocaust denial', 'COVID denial', and 'Climate change denial'. In the middle is a grinning man with a grotequely large chin and long neck..

Gigachad is a meme character based on a series of heavily modified greyscale photographs by Russian photographer Krista Sudmalis. Similar to Yes Chad, Gigachad is used to express support or praise for one’s politics or actions in some hateful memes. The Gigachad is also used in non-hateful contexts to satirize an “optimized”, or efficient and productive person.

The character often personifies a extreme perception of traditional masculinity. For example, within incel communities Gigachad can be used to represent genetic superiority and desirability. White supremacists sometimes use Gigachad as an avatar for themselves, their movement, or white men more generally.

Hatepedia was produced by the Online Hate Research and Education Project, which is an initiative of The Toronto Holocaust Museum. For more information, please visit our website or contact us at info [at] thethm.org.

Hatepedia and OHREP have been made possible in part by the Government of Canada.

Hatepedia et OHREP a été rendu possible en partie grâce au gouvernement du Canada.