Which way, Western Man?

A two panel meme showing a picture of a Canadian Olympic runner named 'Gay', and another of a French athlete named 'Bigot', with text above and below that reads 'Which way Western Man?'.

"Which Way, Western Man?" is a popular slogan in hateful memes online. The slogan offers its reader - assumed to be a man from a Western country - a choice, oftentimes between a return to tradition, and an embrace of values deemed "degenerate" by the poster. Such memes more often than not target the 2SLGBTQA+ community by depicting it as the negative option in this binary.

Hatepedia was produced by the Online Hate Research and Education Project, which is an initiative of The Toronto Holocaust Museum. For more information, please visit our website or contact us at info [at] thethm.org.

Hatepedia and OHREP have been made possible in part by the Government of Canada.

Hatepedia et OHREP a été rendu possible en partie grâce au gouvernement du Canada.